Google Search Ads For Lead Generation

Google Ads, formerly known as Google AdWords, is an online advertising platform developed by Google, enabling businesses to display advertisements, service offerings, product listings, and video content on Google’s search engine results pages (SERPs) and across its advertising network. While the platform offers various ad types, Google Search Ads specifically operate on a pay-per-click (PPC) model. Advertisers pay each time their ad is clicked, allowing for precise budget control and performance tracking.
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